New Business Initiatives Drive Growth
Today NAXCOM announced that it set a slew of new sales records during the first quarter of 2008. Growth was fueled by the launch of its very successful auction platform and aggressive marketing campaigns, including a month long free shipping program in March.
"We had a phenomenal first quarter in 2008. We had growth in pretty much all the sectors of our business," said Eric Beckerman – NAXCOM Chief Operating Officer. "Our transactions grew an incredible 40%, our user base exceeded the 200,000 user mark and our VIP Membership grew to the largest level in our company's history.
NAXCOM also credits their newly released feedback transfer feature as another reason for the company's big increases in the first quarter. This feature now allows online sellers from other marketplaces to add their "hard earned feedback" to their NAXCOM rating.
"We really underestimated the amount of frustrated sellers out there that are looking for a viable alternative for selling sports cards and collectibles," commented Bill Elder – NAXCOM VP of Marketing. "Since the recent eBay fee hikes and changes were announced a couple of months ago, sellers have been emailing and calling non-stop to add their feedback and start dedicating themselves to selling on NAXCOM ," added Elder. Sellers that take advantage of new NAXCOM feedback transfer feature don't lose the feedback from the other site, but just have it added to their NAXCOM store "Sellers have always liked NAXCOM's lower transaction fees and no upfront risk and now with the Feedback Transfer System, it helped even more sellers mmmake the transition to NAXCOM.".
NAXCOM is also confident that their growth will accelerate in the near future with the imminent launch of some new features and promotions. "Obviously, we are extremely pleased with our growth so far this year, but this is only the beginning. as we are really excited for the launch of several new features and promotions in the next month or so that will have an even greater impact on our growth." added Beckerman. "You ain't seen nothing yet!"
NAXCOM has been promoting the West Coast's largest Sports Collectible Shows since 1991. In 2001, NAXCOM expanded its business onto the Internet with Fixed Price Storefronts for Sports Card Sellers that focused on providing the safest online marketplace for the Sports Collectible Industry. In 2006, NAXCOM acquired ThePit.com, a Stock Market Trading System for the Top Stars & Prospects best Rookie Cards. In November of 2007, NAXCOM launched NAXCOMAuctions.com, which is now attracting the top auction buyers and sellers.
Bill Elder (310) 568-8825 ext.104.